Fujifilm Optical Division Blog
When AbelCine, the well-respected New York-based equipment reseller and rental company, saw the PL 19-90 Cabrio ZK4.7x19 lens for the first time at NAB, they realized it would be an excellent addition to their sales and rental inventory of Fujinon lenses.

A part of the PREMIER PL Mount Zoom family, the lightweight and compact lens features a first for cine-style lenses: an exclusive detachable servo drive unit that makes it suitable for use as a standard Cine PL lens or as an ENG-Style lens.

AbelCine has received dozens of the PL19-90 lens, which they have sold or rented to a range of clients, including rental houses, production companies and directors of photography.

According to Pete Abel, President and CEO of AbelCine, customers of the PL 19-90 lens include DP Jonathan Furmanski, whose resume includes a long list of documentaries, television series, feature films, commercials, and music videos; production company Zero Point Zero, whose current projects include Anthony Bourdain: Parts Unknown, set to air next spring on CNN, and Meat Men on Food Network; and full service rental house Chater Camera, located in Northern California.

Have questions about the PL 19-90 or any of our other professional lenses? Leave a comment here, on our Facebook page, or tweet us.

Posted: 1/28/2013 11:40:48 AM by Thom Calabro | with 0 comments

It would appear that Zero Point Zero Production does it all. A nearly decade-old television and digital content production company, the group also scouts, develops, markets, and distributes entertainment, producing television shows for Discovery, Travel Channel, History Channel, PBS and Bravo. Since its inception, the company has produced over 225 hours of television in 80 countries around the world, including the critically acclaimed shows, Anthony Bourdain: No Reservations and Diary of a Foodie. We sat down with ZPZ Director of Technology, Chris Faulkner, to talk about some of the company’s latest projects, the state of the industry and what we can look forward to from his team.

You recently posted a pretty phenomenal video in which you tested the slow-mo capabilities of one of your cameras using the Fujinon PL 19-90 Cabrio lensfor Parts Unknown with Anthony Bourdain. Tell us about the show and how the equipment performed.

Our DPs Mo Fallon, Todd Liebler, and Zach Zamboni just left for the very first episode of Parts Unknown. They love our new camera rig and can't stop cooing over the 19-90mm Cabrio. It's a great balance of size, sharpness, weight and range. We're all impressed with this new lens.

What other projects are you working on right now?

We just finished shooting another episode of MeatEater with Steve Rinella.

You moonlight as an instructor at the School of Visual Arts in NYC. Do you think teaching gives you a little bit of an edge in terms of keeping you “on your game” in the field?

My class at SVA is made up of first-year film students. I get a mix of newbies, film fans, and budding cinematographers, all of whom are just starting to find their voice in a visual medium. I'm a big proponent of learning by doing, so I have them out on the streets of New York City with Arriflex S-cameras by week three.

Is there one instance you can pinpoint that turned you on to production?

My first job was as sound mixer for an indie feature called Dog Years. It was rough-hewn, shot almost entirely on weekends and was in production for more than 18 months. Whether we were clearing out rattlesnakes from location or crashing a junked car for sound effects, it was a great experience and done with a lot of heart. I kind of fell in love with the process.

What piece of equipment do you rarely/never go on a job without?

Our crews constantly find themselves in tight locations with dodgy power and little time to set up a scene. A string of carnival lights—the kind with Edison screw-base sockets along a length of zip cord—can save the day.

What is it that draws you to the type of production ZPZ specializes in?

I've always worked in independent and documentary production. The "ZPZ style" is always informed by doing the most with the least. Our crews are small, our gear is lightweight and portable, and we rarely go into the field with a sound person. I think it creates a sort of intimacy that you can't reproduce by adding more stuff. Also, Tony Bourdain is a badass.

What do you view as emerging trends in the industry today?

While everyone is chasing big sensors and the cinematic look, there's still a place for a medium-sized format that is lightweight and shoulder-friendly. Besides, there's so much beautiful Super16 glass available and it's currently underutilized.

What are the most significant changes in filming from when you started?

It's quite possible to create a stunning image with equipment that costs less than $10K. What used to be the bastion of only Hollywood can be had by virtually anyone with the hankering and peck to do it. There are more voices in the conversation and I think this drives everyone to work harder and create more beautiful images.

What is something you think people would be surprised to know about you?

I went to Marine Military Academy for high school. Oo-rah!

Is there anything else you’d like our readers to know?

Tune in to Parts Unknown on CNN and MeatEater on Sportsman Channel!

For more information on Fujifilm Optical Devices, go to www.Fujinon.com, or follow us at www.Facebook.com/FujifilmOptical and www.Twitter.com/FujifilmOptical.

Posted: 12/13/2012 10:47:03 AM by Thom Calabro | with 0 comments


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